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- ItemIMPERATIVE OF ENTREPRENEURIAL ORIENTATION DIMENSION ON THE PERFORMANCE OF SMALL AND MEDIUM ENTERPRISES IN KWARA STATE,(Gombe State University, Gombe, 2024-06-02) Adebayo Adeyemi Abdulwasiu; Kareem Shola ThompsonThis study explored the consequence of EO on performance of SMEs in Offa local Government Area of Kwara State. The study’spurpose was to establish the effect of entrepreneurial orientation dimensions such as proactiveness and innovativeness on performance of SMEs as proxy by customers’ patronage and profitability of small and medium scales businesses in Offa local Government Area of Kwara State from 2018 to 2023. Survey design was used for the study as data were collected using questionnaires administered on a sample of one hundred and nine (109) respondents from the total population of 150. Data analysis for the study was carried with multiple linear regression. Consequently, the findings of the study revealed that R-Square values are 0.967 and 0.683 customers’ patronage and product quality respectively. In the course of the entrepreneurial orientation’s distinctiveness, the findings established the surfacing of proactive innovation (a permutation of proactiveness and innovativeness) which revealed a significant positive association on customer patronage and product quality. The study concludes that entrepreneurial orientation is very significant in the performance of the SMEs as it helps in the survival of the business and allowing them to effectively participate especially within fast-changing industries in this present economic situation. The study further recommends that business should try to be pro-active in pleasing the present and future desires of their esteem customers and should also accept the spate of Innovation in their respective enterprise.
- ItemINCLINATION TOWARDS E-MARKETING ADOPTION AMONG SERVICE SMES IN KWARA STATE: AN INVESTIGATION OF INTER- CITY TRANSPORT SERVICE(Ilorin Journal of Marketing, Department of Marketing, University of Ilorin, 2015-07-04) ADEBAYO, Philips OlugbengaAs the technology environment changes rapidly and many enterprises struggle to survive the business dynamism, the advent of Electronic-Marketing (E-Marketing) study examines the determinants of E-Marketing adoption among SMEs. The study used a survey research design in collecting the data from respondents and purposive sampling procedure to select a sample that represented the entire population. A survey of 150 self- administered questionnaires was undertaking across 20 selected small and medium inter-city transport services in Ilorin metropolis. The data was analyzed using simple percentage and correlation statistical tools. The findings revealed that 88.3% of inter-city transport service providers has no web presence, another 64.0% do not engage any form of e-marketing while only 33.3% make use of either Short Message Services (SMS) or e-mails. The study concludes that high illiteracy level and poor awareness are the major challenges to e-marketing adoption. The study recommends among others that the National Union of Road Transport Workers (NURTW) and Road Transport Employers Association of Nigeria (RTEAN) in collaboration with National Information and Technology Development Agency (NITDA) should jointly organize seminar, symposium and create awareness about the usefulness of e- marketing among members. Keywords: E-marketing, Small and Medium Enterprises (SMEs), Inter-city transport, Poverty reduction, Service-based enterprises
- ItemAssessment of the Impact of Social Care on Local Consumption in Kwara State, Nigeria(THE INTERNATIONAL JOURNAL OF BUSINESS & MANAGEMENT, 2023-06-12) Zekeri Abu; S. B. Isiaka; Dr. Rahman Mustapha; Monsur JimohThis paper examines the impact of social care on local consumption in Kwara State, Nigeria. The study employed quantitative research methods and primary data were obtained by means of a well-structured questionnaire. Analytical Techniques Descriptive statistics were used to describe the socio-economic characteristics of the respondents. In analyzing the determinants of variables in the study area, regression analysis was adopted. The target population includes beneficiaries of social care programs in Kwara State who were captured in National Social Register for the poor and vulnerable. A multi-stage sampling technique was employed and 150 beneficiaries were identified. The findings revealed that social assistance programs play a vital role in enhancing local consumption and fostering economic development in Kwara State. The study recommended that government should allocate adequate funding to the implementation of social care programs and ensure their long-term viability and effectiveness.
- ItemImpact of Nigerian University Entrepreneurship Education Programme on Venture Creation: A Review(African Journal of Management and Business Research, 2023-11-05) Isiaka, S.B , Osanyinlusi, G.E and Adebayo, P.OEntrepreneurship is increasingly being recognized as an important driver of economic value, productivity, innovation, and employment, and it is widely accepted as a key aspect of modern economic development. However, because of millions of graduates’ inability to secure jobs, young people are now apparently searching for entrepreneurship education that can equip them with the necessary entrepreneurial knowledge and skills to succeed in running personal businesses or to create a job from seizing existing entrepreneurial opportunities. Most of the higher institutions of learning in Nigeria have responded to this demand by introducing entrepreneurship courses to students with a view to promoting new venture creation as well as a professional entrepreneurship career. This study adopted a systemic literature review to study the common themes, and analyze patterns, insights from different studies, thereby providing a synthesized view of the overall impact of the university program on students' entrepreneurial outcomes. It was observed that if entrepreneurial potential were identified early and nurtured throughout educational experience, the result both for the individuals concerned will be making more successful entrepreneurs and for society would be more new ventures created. The study concluded that entrepreneurship training for young people in the art of venture creation is paramount to university education in recent time. In this context, it is of primary importance to understand whether current entrepreneurship education as provided by various higher institutions in Nigeria has significantly impacted on entrepreneurial behaviour and new venture creation. Keywords: Entrepreneurship, University Spinoff, Venture Creation, University Entrepreneurship Education, Entrepreneurial Graduates.
- ItemIMPACT OF E-PAYMENTSYSTEM ON BUYING BEHAVIOUR: EVIDENCE FROM RETAIL OUTLETS IN ILORIN METROPOLIS, NIGERIA(nternational Journal of Research in Arts and Social Sciences/UNN Nnsuka, 2017-04-04) P. O. Adebayo & G. E. Osanyinlusi & A. O. AdekeyeThere is a conflicting view about the recent introduction of electronic payment platforms amongst retail outlets in Nigeria. This has degenerated to various arguments and controversies among stakeholders. This study attempts to clarify this by investigating the impact of e-payment onbuying behaviour.The study adopts a survey research design. Data were collected through self-administration of questionnaire to customers of selected retail outlets in Ilorin metropolis.A total of 89 copies were correctly filled and analyzed using simple percentage and multiple regression analyses. The result of the findings revealed adjusted R2 was 0.723 for hypothesis I and 0.807 for hypothesis II.This implies that about 73% of the variation in customers buying behaviour is explained by variables in the model - reliability, responsiveness and assurance. While about 81% of the variation in customers payment experience is explained by the variables - security, risk and cost of payment.The study concludes that e-payment system has significant effects on buying behaviour of retail outlets customers as it enables wider coverage of business transactions and increased customer satisfaction. The study recommends that retail outlet operators need to develop better approaches to respond to new order of business transaction with certain degree of creativity and innovativeness.