Participatory culture in mainstream media and audience engagement in content creation
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Chitkara School of Mass Communication, Chitkara University, Punjab
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Shaibu, A.J. (2023). Participatory culture in mainstream media and audience engagement in content creation. In A., Mishra, G., Kalia & R., Singh. (eds). Media and society: Medium, message and masses. pp. 195-209. Punjab: Chitkara University