EXAMINATION OF AFRICA CONTINENTAL FREE TRADE AREAS (AFCFTA) ROLE IN PROMOTING CROSS BORDER TOURISM: A REGIONAL TOURISM INTEGRATION IN AFRICA
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Date
2025-11-05
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Abstract
Abstract
This study examines the role of African Continental Free Trade Area (AfCFTA)
role in promoting cross -border tourism across African countries. Through a desk
research design, the study reviews existing literature, policy frameworks, and
secondary data to assess the current state of regional tourism flows, analyze
relevant AfCFTA provisions, and evaluate the potentia l of AfCFTA to address key
barriers such as policy fragmentation, infrastructural deficits, and administrative
challenges. The findings reveal that while AfCFTA offers promising frameworks
for liberalizing tourism-related services and improving regional co nnectivity,
significant gaps remain in harmonizing policies and developing infrastructure to
fully realize its potential. The study recommends coordinated policy reforms,
infrastructure investments, institutional collaboration, and unified regional
marketing strategies to strengthen tourism integration under AfCFTA. These efforts
can contribute to economic growth, cultural exchange, and greater regional unity
across the continent.