APPRAISING THE CONTRIBUTIONS OF CAMPUS BROADCASTING TO COMMUNITY DEVELOPMENT IN NIGERIA
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Date
2019
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Abstract
There is hardly any society, community or state that can
function properly today without the mass media because they keep us
informed with what is going on across the globe. As a matter of fact,
the mass media have played important role in various areas of societal
development which include economy, politics, health, human
empowerment among others. Campus broadcast stations are currently
springing up across tertiary institutions in Nigeria; especially those
offering mass communication and related courses. This was borne out
of the necessity to equip students with the requisite practical
experience and to fulfill one among many requirements of various
regulators of our higher education. This research paper therefore,
attempts to appraise the exact role and contributions of campus broadcasting to community development by cross-examining the
activities of three selected campus-based stations; Unilag F.M,
Diamond F.M (U.I) and Unilorin F.M. The research is anchored on the
development media and democratic-participant theory as it employed
survey method with the use of questionnaire. Thirty (30) respondents
were accidentally selected in each of the campuses. The data collected
were analyzed using descriptive statistics. Findings showed that the
campus-based stations are not giving much attention to their host
communities, especially on developmental programmes that can
improve their standard of living. However, strategies to abate the
various challenges confronting campus broadcasting were discussed.
It was recommended among others that management and authorities
in charge of these stations should provide an enabling environment for
them to operate without necessarily interfering in their activities,
operations and smooth running.