Browsing by Author "Abu Z"
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- ItemEffect of Social Media Marketing on Brand Association Among Small and Medium Enterprises in Kwara(Veritas Journal of Marketing & Management. 1 (1); 44-57, Published by department of Marketing, Veritaz University Abuja, 2020-04-14) Ismaila S; Abu Z; Issa, A.
- ItemEffects of technology incubation on products innovation in start ups in kwara state(African journal of stability and development. Published by department of Political Science and international Studies Afe Babalola University., 2019-10-25) Oladimeji, R. W.; Abu Z; Abdulraheem I
- ItemEntrepreneurial strategies and export diversification: Assessment of small and medium business enterprises in Kwara State(Fulafia Journal of Entrepreneurial Development.., 2021-07-18) Abu Z; A bdulraheem; Sola, Johnson, Ogunbiyi
- ItemGreen Packaging and Consumer Willingness to pay premium price on Coca-cola company product in Kwara state(Ilorin Journal of Marketing., 2025-10-21) Abu Z; Oniboki Y. B.
- ItemImpact of Electronic Word of Mouth Marketing on Consumer Buying Decision Process.(Ilorin Journal of Marketing, Management and Social Sciences. Published by Published by Department of Marketing, Faculty of Management Science, University of Ilorin., 2019-10-10) Abu Z
- ItemThematic Analysis of Entrepreneurial Initiatives and Business Competitiveness among agribusiness clusters Kwara State, Nigeria.(Published by Published by University of Abuja., 2019-10-18) Salau, A.A.,; Jenyo, B.O.; Abu Z